Department of Public Relations and Advertising

Hello, I'm Instructor Ufuk TÖRÜN, from the department of Public relations and advertising. I continue to work as a lecturer in the department of public relations and advertising within the faculty of arts and social sciences at Istanbul Esenyurt University. The department subject is of American origin, however it has found interest in Turkey as well. Although public relations and advertising seem very different from each other, in fact, it is a multidisciplinary subject and has organized the content about what communication units should do, training important people for the sector. Let me talk about the curriculum. It all starts with the introduction to the communication units, followed by the introduction to public relations, followed by copywriting, advertising and promotion, communication sociology, communication art and aesthetics, communication culture and aesthetics courses. In addition to the Faculty of Arts and Social Sciences, which provides education at the undergraduate level, it should be known by our students, or by those who will choose us, that we also have associate degree programs in Public Relations and Advertising. Unlike associate degree programs, the quality of the courses in the department offers important privileges in terms of training staff for the academy as well as the public and private sectors. While giving importance to copywriting and similar subjects in order to provide qualified training especially for students who want to pursue an academic career, we also try to help students gain brand awareness by supporting it with the relative literature.
Hello, my name is Zeynep CİHAN. I am a 4th year student in the Department of Public Relations and Advertising. I chose the Public Relations and Advertising Department because I believe that my communication and creativity skills are good. I chose Istanbul Esenyurt University for the quality of its academic staff, its interest in students and the advantages offered to students. While studying at the Department of Public Relations and Advertising, I often benefit from the knowledge and experience of the academic staff, social areas and activities. After graduating from the Public Relations and Advertising Department, I aim to continue my academic career by enrolling in a master's degree program. The key to success in the academic field is not to settle for what you have. Therefore, you can choose Istanbul Esenyurt University without any doubts. I wish good luck all students who will take the university exam. We welcome you all to Istanbul Esenyurt University, Department of Public Relations and Advertising.